Feel the Force in Downtown Johnson on May 4 Sip, Shop and Stroll | WJHL

JOHNSON CITY, Tenn. (WJHL) – Coming soon to a galaxy near you: Connect Downtown Johnson City is hosting a Sip, Shop and Stroll on May 4. City leaders and business owners are encouraging community members to come downtown for this Star Wars-themed event and experience what the city has to offer.

“This is the first-ever spring sip, shop and ride, but it’s also the first-ever themed event,” said Lindsey Jones of Connect Downtown Johnson City. “We’re trying something really new, and it’s going to be a lot of fun.”

As warm weather grips the city, city leaders say now is a good time to show off what’s available downtown.

Watch out for Wookies, Ewoks, and Yodas roaming the streets of Johnson City in search of snacks and deals.

“Your ticket gets you an insulated wine goblet with the downtown logo, and it has cute little Yoda ears,” Jones said. “You buy that, then walk into each participating business and get in-store discounts, deals, drink snacks, and just enjoy the day downtown with us.”

Businesses that are newer to the area are happy to spend face-to-face time with customers.

“We started in the summer, sort of at the end of the summer…” said Jovana Dominic of Terrarium Plant Store. “Things have calmed down a bit. So we’re really excited for this kind of busy season and we let ourselves crash with everyone.

It’s not just a chance to meet business owners, but potentially the local artisans who make the products sold in the Tri-Cities.

“We have over 50 local makers, vendors and contractors in the area,” said Melody Howard of Hometown Cottages. “We love being able to support these families and get their names out there so people know what kind of talent we have in the area.”

City leaders say this is just the beginning of what’s to come this spring and summer.

“In about two weeks we will be launching many more events downtown like Fridays After Five; the Spring Fling is coming soon as well as Blue Plum and Meet the Mountains,” Jones said. “It’s a great way to prepare for any upcoming events.”

David H. Henry